SEO basics infographic: ranking higher in Organic SERPs

SEO Basics: Ranking high in organic SERPs

This time something completely different: an infographic! Always wanted to get familiar with the very basics of SEO? Now you can by downloading a 1 a4-page pdf or simply clicking the image above. The basics of SEO are all there with some simple pointers on what you should or shouldn’t do. To make the infographic …

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Kill your darlings – a classic story

Murphsy.com was not always an online marketing blog. In fact, it wasn’t a blog at all. A few months ago www.murphsy.com was a mobile phone review site. And I was deeply in love with it. A few brands (including Nokia, HTC and Sony Ericsson – thanks you guys!) sent me review samples. This enabled me …

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Adwords Ad Scheduling implementation

Adwords Ad scheduling: Increasing ROI by being smart

This article will teach you how to increase your Adwords ROI in 10 minutes using AdWords Ad scheduling. Ad scheduling or ad planning is the adjusting of your Adwords CPC bids based on day and time of day. For example: I can use AdWords Ad scheduling to increase my max. CPC by +40% on Wednesday …

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Adwords conversion funnel 4 vs 2 steps

Improving Adwords CTR and ROI: 5 tips

Your Adwords campaign was supposed to deliver great results at low cost… But it didn’t really work out that way, did it? In this article you’ll find 8 solid actionable tips to increase your Adwords CTR and ROI. A good Google Adwords campaign really is worthwhile.

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SEO Basics: Ranking high in organic SERPs Kill your darlings – a classic story Adwords Ad scheduling: Increasing ROI by being smart Improving Adwords CTR and ROI: 5 tips

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